Why You Should Use IFTTT to Post from Instagram to Twitter!

Instagram to Twitter

Do you post your Instagram photos to Twitter? If you do, you have probably noticed that the image does not show up. You only get the caption and a link to view the original image on Instagram. Your followers have to tap (or click) the link in order to see what you just posted. However, it doesn’t have to be that way. With a simple IFTTT recipe, you can have all your Instagram photos appear as a native images that are embedded in your Twitter feed for all to admire. Here’s how.

What is IFTTT?

If This Then That (IFTTT) is a service that lets you connect web-based accounts to automate one or more processes that may otherwise take you much longer to complete. These processes are called recipes. They are a list of instructions that, once activated, will run automatically in the background. There are recipes for all kinds of useful things, but the one we will look at today solves the problem of your Instagram photos not appearing in your Twitter feed. The recipe, and a link to add it to your own IFTTT account, is below.

How Does Instagram to Twitter Work?

When Instagram posts your latest update to Twitter it adds an instagram.com link to your Twitter feed. This gives a direct link to your image on Instagram, which is great, but no one on Twitter sees your image unless they follow the link. The IFTTT recipe above replaces the instagram.com link with a pic.twitter.com link – Twitter’s native image sharing service. It may sound like a small change, but it allows your Instagram images to appear as native images in your Twitter feed.

Once the IFTTT recipe is set up, ignore the post to Twitter button in the Instagram app. You don’t need it any more. All you need to do is post to Instagram, and let IFTTT do the rest. Check out the before and after shots below to see the difference.

Before and After Instragram Tweet

Why Use IFTTT?

1. Not all your followers will follow you on all the social media platforms that you use. They may not use Instagram, and even if they do, they may not know that you use Instagram. Using the IFTTT recipe above will help reinforce another avenue that people have to follow you online.

2. Visual media is more appealing. Twitter can too often be a long stream of text orientated sharing, but it doesn’t have to be this way. You can break up the monotony of a text-heavy feed with images, and if you use the right ones, you will get noticed more easily among the noise. Look at businesses and professionals that use Twitter well and you will see a visual feast of images that are designed to get your attention.

3. Why wouldn’t you do this?! It just looks better. You are sharing your Instagram photo to Twitter because you want others to see it. Make it easy on your followers and give them the chance to see it without clicking through to another site.

Any Disadvantages to IFTTT?

There must be a catch, right? No, not really. You may experience a short delay, (less than a minute), between posting from Instagram and the tweet appearing on Twitter, but it is nothing you will likely notice. You are of course still limited to the characters that will appear in a tweet, and occasionally IFTTT recipes fail to trigger or just need a refresh to jump start the automation process. This does not happen very often, but it does happen.

So, remember. Friends don’t let friends auto-post to their Instagram updates to Twitter. They show them how to use this IFTTT recipe instead! 🙂

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13 thoughts on “Why You Should Use IFTTT to Post from Instagram to Twitter!

  1. I sure do love a good IFTTT recipe. Nice illustration of the difference this tad bit of effort can make!

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  2. Hi, I’ve tried this method a few times and it just doesn’t seem to work. It still posts with a link. When I click ‘check now’ in IFTTT every time it says “recipe check failed”. Has twitter done something recently to stop this working or am I doing something wrong? Any help would be reaaally appreciated.

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  3. I like this, it’s definitely going to help me post quickly to Facebook and Twitter. However, it only works with new posts, and not using Instagram’s “share” function on a previously uploaded image. I like to change my descriptions because Facebook and Twitter have different character restrictions. But now I will have to craft a shorter description and add detail after with an edit. Still a 2 step process, but it’s better than 3 I guess :).

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  4. Hi, thanx for the post. I use IFTTT to promote my website to Twitter and Pinterest, from Instagram, but have a problem to share website link in Twitter. It always share short IFTTT link not real domain? Thank you.

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  5. How do you get around the fact that on Instagram you’re supposed to use keyword rich descriptions with lots of hashtags and on Twitter you only have 140 characters? I was always led to believe it was really bad not to finish your thought in one tweet but with the IFTTT link, you get the image which is brilliant but you end up with half a sentence from your Instagram post which is frustrating and often doesn’t make sense so the image whilst great doesn’t have a reason for being or an explanation within the tweet? Any thoughts or advice? Thanks! N

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    • The only way I really get around that is to write less in the Instagram post. Not sure there is much more you can do on this one I am afraid. Either that or make a short statement, then something like “read more here” so Twitter users click through to the Instagram feed, but that will look a little weird for Instagram users 🙂

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